Norsk Postkodelotteri
The Norwegian lottery market was re-regulated in 2015 and five licences were made available for charity lotteries. This made it possible for the Norsk Postkodelotteri (Norwegian Postcode Lottery) to enter the market. The licences are valid for nine years and one of them is held by SOS-barnebyer and WWF Norway. This gives them the right to market Postcode Lottery in Norway.
The licence comes with very clear demands regarding turn-over and marketing; the turnover is limited to MNOK 300 on a yearly basis and the marketing investments are limited to 15 percent of the turnover after paid out prizes.
Novamedia Norsk Postkodelotteri AS operates the Norwegian Postcode Lottery on the basis of a contract concluded with WWF Norge and SOS-barnebyer.
Norway
+47 955 10 000
kundeservice@postkodelotteriet.no
www.postkodelotteriet.no
Our year in numbers: 2023
| NOK 330 million | ticket sales |
|---|---|
| 153,053 | subscriptions |
| NOK 97.6 million | to players |
| NOK 116.2 million | to charity partners |
| 2 | charity partners |
| NOK 375.4 million | raised for charity partners since 2018 |
Find the most recent annual report and allocations in the newsroom.
NOK 116.2
million
donated in 2023
Lottery format
The Norwegian lottery is based on the same format as the other Postcode Lotteries, where the postcode is the basis of the lottery number.
Key success factors
Neighbours win together and charities receive vital funding.
The lottery supports SOS-barnebyer and WWF Norge. The Postcode Lottery Group is carrying all the risks and expenses associated with getting this Postcode Lottery off the ground.
Norsk Postkodelotteri ambassadors
Norsk Postkodelotteri has two strong well-known and socially engaged ambassadors.